![]() ![]() ![]() ![]() You’ll see it used a lot to communicate whether something is a square post a horizontal image, or a landscape image.īefore we dive into the post sizes, especially for those of you who might not be graphic designers, photographers, or filmmakers, let’s clarify: Aspect ratio is the relationship between the width and the height of an image. Okay, let’s talk about aspect ratio for a moment. Whether you’re an influencer, a professional photographer, graphic designer, business owner, artist, or an average Joe sharing your life, the more you know about the platform, the better your experience of it can be. We'll simply clarify the dimensions so you can get the perfect-sized image. We won't be focusing on video requirements in this piece as that's a whole other ball game. In the following Instagram size guide, we’ll take you through the optimal sizes for each post type and offer some pro-tips to maximize creativity and quality in each post. Learning how to master the “rules” of Instagram and optimizing your visual communication to fit them can be very satisfying. If you’re not precise about fitting the full image into their specific sizes, you’re at the mercy of awkwardly cut-off images, which is certainly one way to kill a visual.ĭon’t be perturbed by Instagram’s size requirements, though. The thing about all these features, however, is that there isn't just one standard image size on Instagram- there are a few different formats and dimensions, and it's a lot to remember!Īlthough the platform has come a long way since the days of strictly square posts and evolved to be more accommodating of landscape and portrait images, they are still strict about dimensions. This feature-rich platform supports freedom and creativity in how we express visually and engage with others. Instagram’s myriad of features has given creators and regular folks the opportunity to share information and inspiration across a variety of visual mediums. ![]()
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